
From September 9 to 12, Switzerland is celebrating Breastfeeding Week. We’ll be sharing information, advice, and products with you—but most importantly, stories from moms who have chosen to breastfeed or not. They’ll explain, with courage and complete transparency, the reasons behind their choices. If you have doubts, if you’re hesitating, if you don’t feel supported—or worse, judged—on your breastfeeding journey, these stories will help and reassure you. Motherhood is a unique journey, and all decisions regarding it must make sense to YOU and you alone. Trust yourself.

Why #boobstories?
Whether you’re for or against breastfeeding, it’s a personal matter between you and your breasts. By creating the hashtag #boobstories, we want to talk openly and without judgment about the relationship we have with them. Support us in this initiative by proudly standing by your choices and respecting those of others.
#boobstories: the T-shirt!
To mark Breastfeeding Week, we’ve created a limited-edition T-shirt featuring the hashtag #boobstories. Our goal? To encourage people to speak openly about a topic that’s still too often considered taboo. Support us in this initiative by ordering your T-shirt today.
To each her own #boobstory!
Stay tuned—starting September 15, you’ll discover the #boobstory of four moms who agreed to share their breastfeeding journeys with us. Whether they breastfed or bottle-fed, they’ll explain the reasons behind their choices and how they’re experiencing—or have experienced—the process.
Contest
Enter our Instagram quiz, created in partnership with Jolly Mama —organic snacks designed for new moms who are breastfeeding—and try to win a gift set worth 440 CHF featuringElvie’s famous ultra-compact and stylish breast pump, a Nobodinoz maxi swaddle, and a Minty Wendy nursing necklace from Cigogne & Kangourou, Jolly Mama squares with fenugreek to help stimulate milk production, and the brand-new MotherStories T-shirt created especially for this occasion with the slogan #boobstories.
As an added bonus, from September 12 through 19, enjoy a 15% discount on the Jolly Mama website and a 10% discount on the Cigogne & Kangourou website with the promo code: BOOBSTORIES.

Elvie Breast Pump 
Nobodinoz Maxi Onesie c/o Cigogne & Kangourou 
Minty Wendy Nursing Necklace, courtesy of Cigogne & Kangourou 
Jolly Mama Squares
Eligibility Requirements:
- Contest dates: September 14–18, 2020, at 5:00 p.m.
- Raffle drawing: Friday, September 18, at 6:00 p.m.
- Prize: a special breastfeeding gift box worth 440 CHF, to be picked up in Geneva
- Take part in the quiz in the Instagram Stories on the MotherStories account at least once a week + leave us your email address.
- Double your chances by sharing the post or stories and tagging at least 3 friends.
SEE ALSO…
Check out all our articles on breastfeeding.
These articles can provide guidance and advice as you embark on your breastfeeding journey.












